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A simple guide to start selling on Amazon

20/March/10 18:38

Unless you’ve been hiding on a remote island with no access to the internet in the best years, you must have noticed the lighting sped with which Amazon has conquered the online marketplace. If you want to grab a piece of that pie, there is no better way than to open up your own store and start selling some products! Here is a simple guide that will help you do just that.


With over 250 billion dollars made in revenue, Amazon is the world’s largest marketplace. There are literary millions of products that are being sold every month, ranging from children’s toys to home furniture. Amazon is quickly becoming a store of all stores. The one where you can buy anything you can think of.

Roughly half of all the products sold on Amazon are sold by third-party vendors, meaning people just like you, some of which have never sold a thing before in their life!

If you want to join thousands of other successful Amazon sellers here are some of the basics that you should know about.

Different ways of selling on Amazon

There are 4 ways with which you can start making those first dollars . They are:

  • Retail arbitrage
  • Wholesale selling
  • Selling your own private label product
  • Selling your own books

The amount of money that you should have before starting your Amazon selling venture varies greatly depending upon the path that you choose. While retail arbitrage asks for only a couple of hundred dollars to start, you can expect the lowest payout. Also, it’s quite impossible to scale to big bucks and it’s time-intensive.

With wholesale selling, on the other hand, you can expect to earn a decent monthly wage, but it’s become increasingly competitive over the years. Not to mention that manufacturers have decided to get into the Amazon game and start selling directly, thus leaving you, the middleman, out of the equation.

With your own private label product, there is no limit to how much money you can make, but also there are higher risks involved as you will have to invest a couple of thousand of dollars for sure if you want to get started.

If you are a writer though, a great way to making money is by publishing your books through Amazon Kindle Direct Publishing. You can sell e-books as well as paperbacks and the great thing about it is that you are left with most of the profits.

For the majority of people, though, selling products is the best way to profitability using the vast Amazon network.

Since there are literally millions of people selling on Amazon, if you truly want to stand out and give yourself a real chance at success, it’s recommended that you make your own product. Only by offering something that is unique can you truly separate yourself from the rest of the herd, not to mention that you can set your own margins. If you are selling the same product as everyone else, be warned that you’re looking at the race to the bottom when it comes to profit margins.

How does Amazon FBA work

Amazon FBA is short for Fulfillment By Amazon, One of the things that Amazon prides itself on is its incredible customer service. And fast and reliable delivery is one part of the equation. With the launch of the Amazon Prime program hey have skyrocketed their sales and now the majority of customers can’t even imagine waiting for more than a couple of days at most to receive their product!

That is why it’s highly recommended that you choose FBA as your fulfillment option when you start selling on Amazon. IN such a competitive marketplace, customers hold all the power and if they ave to choose between slow or fast delivery, you can bet your bottom dollar that they are gonna choose fast method every single time. 

So here is how the process works:

  • You find the product that you’re looking to sell
  • You send the shipment of products to the Amazon warehouse
  • You make a listing of your product on Amazon’s webpage
  • Customers click on the buy button
  • Amazon takes care of delivery
  • You are left with the profit after the fees

What are the costs of selling on Amazon?

Firstly you should make an account on Amazon Seller Central .

fba amazon

Next, you should choose between different selling plans. There are 2 selling plans from you to choose from:

  • Individual
  • Professional

The individual plan costs nothing, but you will be charged one dollar for every product that you’re looking to sell.

Professional plan, on the other hand, costs 40 dollars monthly, but you are free to sell as many products as you’d like with no cost at all.

If you are just starting out, you can save some money by choosing the Individual plan, but over time as your store gets bigger and bigger, it’s recommended that you choose Professional option.

There are other costs associated with selling and they are:

  • Cost of the inventory
  • FBA fees (about 15% depending up the category of your product)
  • Warehouse fees

There are some optional costs involved as well, but if you want to make your store distinct from others, you might consider paying them:

  • Professional photography - make sure that images of your product are best possible
  • Price of various software made to find and source winning products
  • PPC campaigns - if you want to make the big bucks you need to market your product

How to increase your chances of success by FBA selling?

While Amazon takes care of all the tedious and boring work such as packing products, storing them and delivering them, your part in that relationship is quite obvious.

It’s your job to find and source products as well as to promote them.

Do your best to get familiar with some of the available software designed for FBA sellers, it will help you to:

  • Find the product at lowest cost
  • Calculate your possible profit margin
  • Find lucrative niches with low competition
  • Gauge the market and predict hot-new trends
  • Find ways to optimize your product’s listing
  • Analyze and spy your competitors and their selling strategy 


As you can see, deciding to start selling on Amazon is quite easy and straightforward. If you want to make the most of it though, it takes time, money and effort. There are millions of people earning 6 figures and more by FBA selling, so there is no reason why shouldn’t you as well. All of them have started as simple beginners, just like you, but through trial and error as well as perseverance they have managed to claim their financial independence. Make the first step and join their ranks!





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